Characteristics that make a website strong
Do you know which are the characteristics that make a website strong? A website is your advertising tool, that’s never finished. It’s constantly evolving and changing with the needs...
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Neuromarketing
Neuromarketing is a discipline born from the fusion of science, economics and psychology. The goal is to study the response of customer’s brain when it is exposed to stimuli...
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Advergaming
Advergaming is an acronym between the words advertising and gaming, it refers to the use of video games to communicate advertising messages. There are 3 types of advergames: Associative:...
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